Get a grip on your business challenges by creating a story that drives your desired change!
About this Event
Every story must contain a certain form of logic. Otherwise, you cannot follow it, transfer it, or apply it. Even in the ancient times, Aristoteles used narrative structures to transfer knowledge, building on three elements: ethos, logos and pathos. Stories for Change is a step-by-step method to apply these three elements to build a credible, logical and emotional storyline.
Stories for Change also provides guidance on how to develop an exponential mindset – the belief we can achieve things that can scarcely be imagined – by building an argument that supports your vision and desired change and translates this into a meaningful story that can be shared.
In this masterclass you will learn:
how to create 'stories for change', or 'future scenarios'
when and how to apply Stories for Change
to build an argument to empower your desired future standpoint
how to create a logical and compelling 8-step story, and what it does to an audience
Rabobank Zaanstreek
2 Ankersmidplein
1506 CK Zaandam
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